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| Best Seller  | Rapala Shadow Rap Shad Deep Jerkbait SKU - 200133 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... ... more
Rapala Shadow Rap Shad Deep Jerkbait SKU - 200133 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 125806 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 125806 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
| Best Seller  | Rapala Shadow Rap Shad Jerkbait SKU - 138326 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 138326 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 450907 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 450907 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Shad Deep Jerkbait SKU - 625960 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... ... more
Rapala Shadow Rap Shad Deep Jerkbait SKU - 625960 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 241930 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 241930 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 206853 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 206853 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Deep Jerkbait SKU - 576560 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... ... more
Rapala Shadow Rap Deep Jerkbait SKU - 576560 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... | go to store |
 | Rapala Shadow Rap Deep Jerkbait SKU - 595083 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... ... more
Rapala Shadow Rap Deep Jerkbait SKU - 595083 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 752722 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 752722 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Deep Jerkbait SKU - 207793 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... ... more
Rapala Shadow Rap Deep Jerkbait SKU - 207793 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... | go to store |
 | Rapala Shadow Rap Deep Jerkbait SKU - 696653 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... ... more
Rapala Shadow Rap Deep Jerkbait SKU - 696653 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 355036 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 355036 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 367781 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 367781 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 414285 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 414285 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 394507 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 394507 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Jerkbait SKU - 974465 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... ... more
Rapala Shadow Rap Jerkbait SKU - 974465 The Rapala Shadow Rap Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on the kick, on a slow... | go to store |
 | Rapala Shadow Rap Deep Jerkbait SKU - 960845 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... ... more
Rapala Shadow Rap Deep Jerkbait SKU - 960845 The Rapala Shadow Rap Deep Jerkbait combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 248680 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 248680 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 593181 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 593181 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala Shadow Rap Shad Deep Jerkbait SKU - 549936 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... ... more
Rapala Shadow Rap Shad Deep Jerkbait SKU - 549936 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... | go to store |
 | Rapala Shadow Rap Shad Deep Jerkbait SKU - 675827 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... ... more
Rapala Shadow Rap Shad Deep Jerkbait SKU - 675827 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... | go to store |
 | Rapala Shadow Rap Shad Deep Jerkbait SKU - 954406 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... ... more
Rapala Shadow Rap Shad Deep Jerkbait SKU - 954406 The Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new frosted colors... | go to store |
 | Rapala Shadow Rap Shad Jerkbait SKU - 806624 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... ... more
Rapala Shadow Rap Shad Jerkbait SKU - 806624 Big fish can't resist the tantalizing, slow-rising action of the Rapala Shadow Rap Shad Jerkbait. Swimming with the infamous horizontal struggle with a vertical rise on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash... | go to store |
 | Rapala X-Rap Jerkbait SKU - 962474 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 962474 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala X-Rap Jerkbait SKU - 193969 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 193969 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala X-Rap Jerkbait SKU - 963265 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 963265 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 483873 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... ... more
Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 483873 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... | go to store |
 | Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 528789 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... ... more
Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 528789 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... | go to store |
 | Rapala X-Rap Jerkbait SKU - 876515 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 876515 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 530912 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... ... more
Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 530912 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... | go to store |
 | Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 661386 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... ... more
Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 661386 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... | go to store |
 | Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 465110 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... ... more
Rapala Scatter Rap Deep Husky Jerk Jerkbait SKU - 465110 Baitfish skitter and scatter when they are pursued by predators it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap Deep Husky Jerk consistently swims with an erratic and evasive sweeping... | go to store |
 | Rapala X-Rap Jerkbait SKU - 608589 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 608589 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala X-Rap Jerkbait SKU - 202167 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... ... more
Rapala X-Rap Jerkbait SKU - 202167 The Rapala X-Rap is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage... | go to store |
 | Rapala Shad Rap Crankbait SKU - 319595 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... ... more
Rapala Shad Rap Crankbait SKU - 319595 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... | go to store |
 | Rapala Shallow Shad Rap Crankbait SKU - 424086 The Shallow Shad Rap is ideal for fishing skinny water. Cast it out, let it sit until the ripples fade away, then begin a slow, enticing retrieve. It is equally effective when twitching, casting or slow trolling.FeaturesBalsa Wood ConstructionShallow... ... more
Rapala Shallow Shad Rap Crankbait SKU - 424086 The Shallow Shad Rap is ideal for fishing skinny water. Cast it out, let it sit until the ripples fade away, then begin a slow, enticing retrieve. It is equally effective when twitching, casting or slow trolling.FeaturesBalsa Wood ConstructionShallow... | go to store |
 | Rapala Shad Rap Crankbait SKU - 778688 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... ... more
Rapala Shad Rap Crankbait SKU - 778688 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... | go to store |
 | Rapala Shad Rap Crankbait SKU - 607480 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... ... more
Rapala Shad Rap Crankbait SKU - 607480 The benchmark other crankbaits are measured by, the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without... | go to store |
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